The HuPerson Project
The HuPerson Project Podcast
Season 2, Ep. 12: A New Category
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Season 2, Ep. 12: A New Category

An in-depth look at the Nike Air story as an example of creating a new category that moves the business forward.
The HuPerson Project
The HuPerson Project Podcast
Drawn from extensive research and their own experience, our founders discuss what’s on the forefront of business. With an eye on the future that wants to happen, these conversations align business with life, addressing the speed, complexity and accelerating rate of change in our world.